Patti Summerfield
Articles by Patti Summerfield
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MacDonald joins Brandworks
January 20, 1997 -
Jamieson yeast treatment
January 20, 1997 -
New Toshiba campaign
January 20, 1997 -
Special Report: Pharmaceutical/Health & Beauty: Wampole’s herbs get the treatment
January 20, 1997 -
Forecast: Agencies will keep evolving
January 6, 1997 -
Webgate schedules pilot
January 6, 1997 -
Communique named AOR for New Balance
January 6, 1997 -
Roche declines Petro-Can review
January 6, 1997 -
Special Report: Youth Marketing: Knowing what’s hot is key: Tracking of trends and habits still the best way to target the elusive and fickle youth market, say media buyers and planners
January 6, 1997 -
Marketing research goes to court
December 9, 1996 -
Agency trend: Working together works: Agencies find naming dual creative directors a good approach
December 9, 1996 -
Petro-Canada review
December 9, 1996 -
Second Cup launches national blitz
December 9, 1996 -
Glennie Stamnes may open Arizona office
December 9, 1996 -
Patterson signs on with TVB
December 9, 1996 -
Palmer Jarvis opens Calgary office
December 9, 1996 -
More tobacco woes
December 9, 1996 -
Grey lassos database division
December 9, 1996 -
Bozell buys Prism
November 25, 1996 -
Bombardier debuts electric vehicle
November 25, 1996 -
Chung appointed Maxxmedia president
November 25, 1996 -
ACC radio spots on the Internet: Ican net campaign will link to other sites of interest to educational institutions
November 25, 1996 -
Day joins Padulo as senior vice-president
November 25, 1996 -
Microcell brings Fido to market
November 25, 1996 -
GE spots tout stabilized washer
November 25, 1996 -
Sleeman account g’es to SMW
November 25, 1996 -
DMB&B contemplates potential merger: Move would help fill top spot
November 25, 1996 -
Special report: Radio: Denture specialists take a bite out of public mind
November 25, 1996 -
Special report: Marketing in BC: Anti-fire billboards pack emotional punch: Fire prevention outdoor campaign by BBDO hits mark
November 25, 1996 -
Prouk, Holmes unite
November 11, 1996 -
Black & Decker launches Canadian creative: MacLaren McCann TV spot advertises All-In-One Breadmaker
November 11, 1996 -
Independence should aid Genesis: Claassen
November 11, 1996 -
Vickers & Benson, Genesis part ways
November 11, 1996 -
Pepsi, JWT part company
November 11, 1996 -
Buckley’s makes an art of bad taste
November 11, 1996 -
Coors, Molson reach interim agreement
November 11, 1996
