Patti Summerfield
Articles by Patti Summerfield
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Old El Paso gets boost: Pillsbury makes strong commitment to brand
March 18, 1996 -
Hostess `reinvents’ potato chip: Friends star Perry to act as celebrity spokesperson
March 18, 1996 -
Lifetime warranty tires for Canada
March 18, 1996 -
Kodak Canada falls in with global agency assignment
March 18, 1996 -
Shoppers puts focus on Health Watch
March 18, 1996 -
Kimberley-Clark, Scott brands stay separate
March 18, 1996 -
Bayer to launch new Healthcare Division: Will market its services to employers
March 18, 1996 -
Air Canada nears decision on ethnic agency review
March 18, 1996 -
Positioning Ambrose Carr Linton Kelly for the future
March 18, 1996 -
Que. bar makes justice more accessible
March 18, 1996 -
Young & Rubicam nabs new business
March 18, 1996 -
Hat trick for SMW
March 18, 1996 -
Canadian Airlines plans aggressive new strategy: Account review proceeds to short list
March 4, 1996 -
Mondex counts down to launch
March 4, 1996 -
Harvey’s splits with SMW, moves to ACLK
March 4, 1996 -
DDB Clorox win follows U.S. shift from FCB: Laundry additive, home cleaning brands
March 4, 1996 -
Account Action
March 4, 1996 -
Gaylord goes west
March 4, 1996 -
Agencies win global assignments
February 19, 1996 -
Coke to target mature adults
February 19, 1996 -
Cantel tests new store design
February 19, 1996 -
Marwah, DMB&B split ‘amicable’: Agency actively seeking replacement
February 19, 1996 -
Unilever divisions consolidate
February 19, 1996 -
More Toshiba for Promanad
February 19, 1996 -
Holmes wins Wampole
February 19, 1996 -
Graham to AT&T
February 19, 1996 -
Bozell picks up last Hershey brands: Fate of Beta Brands products still unknown
February 19, 1996 -
Groupaction joins forces with JWT
February 19, 1996 -
Account Action
February 19, 1996 -
Home Shopping Network gets new name, look
February 5, 1996 -
Consortium taps Optimedia
February 5, 1996 -
The Keg repositions
February 5, 1996 -
Ambrose gears down at ACLK
February 5, 1996 -
Canadian Airlines picks 10
February 5, 1996 -
MediTrust rolls out infomercial
February 5, 1996 -
Account action
February 5, 1996