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Why Pizza Pizza is fighting ‘shrinkflation’
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Doritos outfits non-player video game characters with new looks
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VQA Wines picks Courage as its new AOR
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More Canadians are adapting home cooking to inflation
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PepsiCo increased marketing spend by double digits in Q2
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The Local Collective hires two ECDs
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The Body Shop casts a ballot for activism
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Kobo turns its readers into the main character
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Campaign comes to Canada by acquiring The Message
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Sampler buys AI-powered user-generated content platform AdMass
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Harvey’s wears its love for customization on its sleeve
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IKEA Canada picks Edelman to lead PR duties
July 11, 2023 -
Public hires Jill Applebaum as chief creative officer
July 11, 2023 -
Canada’s going grey. Now what?
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A new Canadian HQ fits into Kraft Heinz’s investment in its brands
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How to make your relationship with Gen Z stick
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Simply Spiked Lemonade builds RTD momentum, honestly
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Nearly half of Canadians are paying more attention to loyalty programs
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Tim Hortons fits its boxes into every part of Moving Day
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Subaru shows the Ascent has room for everyone, even the pig
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Pepsi at 125 is timely and timeless
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RBCxMusic gets interactive to elevate summer concerts
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What’s the latest in planet-friendly packaging?
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KFC unleashes the Colonel in Street Fighter
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Toronto Film School has an ‘in’ with the industry
July 7, 2023 -
A new B.C. ferry service says ‘hullo’
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Nissan leans into everyday thrills
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