Articles Tagged ‘Beetle’

PR_VW_1

Volkswagen drives into the mainstream

Director of marketing Peter Blackwell shares his strategic plan for the brand.

ZeroInhibitions1

The next wave of branded content

Here’s a crash course on fusing branding and entertainment from Koodo, Dempster’s, Molson and more.

Copied from Media in Canada - PR_VW_3

Volkswagen gets musical for the Beetle

The car co is promoting the different versions of the redesigned vehicle with an online campaign featuring a customizable track from Walk off the Earth.

Mobile Showroom Sept7

AToMiC Awards: Car brands tune up test drives

Audi and Volkswagen offer virtual driving experiences to drive consumers to their showrooms.