Articles Tagged ‘consumer insights’

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COVID-19 is accelerating digital and self-care trends

PwC compares attitudes and behaviours from before and during the pandemic, finding which ones are here to stay.

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Welcome Consumer Insights readers

We’re kicking off 2017 by integrating aspects of Marketing magazine’s popular filter into Shopper Marketing Report.

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Balmoral Marketing partners with Chinese shop

The multicultural agency says it can now get more insights about consumers overseas, before they come to Canada.

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What women want (in 2016)

From real words to real men, Marketelle’s Jessie Sternthal weighs in on what ladies want from marketers.