Articles Tagged ‘demographics’

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Millennials proving elusive for marketers

A new study from Dentsu Aegis breaks down the demo and what brands are missing when it comes to the target.

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What about Gen X?

A new report from Yahoo! takes a look at the demo that’s less talked about of late.

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How boomers are consuming media

A new study breaks down the habits of the Canadian demo that’s full of spending power.