Articles Tagged ‘OOH’
Visa experiments with AR at TIFF
Passersby at the festival can try (and buy) movie-inspired duds at the brand’s booth.
Astral goes west with OOH competition
The creative competition for OOH advertising is now open to agencies in Calgary and Edmonton.
Heineken breathes life into OOH
The beer brand has launched a new campaign, which aims to get people interacting with its ads.
Harry Rosen broadens target for holidays
The men’s brand goes out-of-home to reach gift-givers during the festive season.
Virgin 95.3 amps up its OOH
The Vancouver radio station is using real-time RSS feed billboards that display song titles exactly when they play.
Activia makes fans famous
The Danone yogurt is giving each fan their 15 minutes with a new campaign.
Dasani shapes an OOH campaign
The Coca-Cola water brand carves out a plant in Toronto to promote its environmental packaging.
Tourism Victoria makes a splash in Calgary
The BC city drops sculptures of sea creatures into one of its key markets to engage families with a Facebook contest.
