Articles Tagged ‘Sporting Life’

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Golf Town tees up a new normal

Even though courses are reopening, the sports retailer is finding new ways to inspire players to come in for what is typically a hands-on shopping experience.

LeCoq

Sporting Life Group’s new CMO on leading two sport retail icons

Frederick LeCoq talks leading marketing efforts for both Golf Town and Sporting Life.

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Sporting Life, Golf Town merge

Fairfax has brought the banners together to create Sporting Life Group, with Frederick Lecoq taking on CMO duties.