Articles Tagged ‘Wunderman Thompson’

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IKEA provides more incentive for Green Friday

The retailer is using discounts and store credit to get more consideration for its pre-loved furniture marketplace.

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IKEA’s new platform is about how wonderful home is

Amidst the pandemic and affordability concerns, the retailer shifts its approach to once again make homes places of comfort and joy.

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ACTRA begins targeting agencies over labour dispute

The actor’s union staged protests outside of agency offices in a bid to have them be part of negotiations for a new agreement.

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CCOs, CMOs and CSOs chat creativity in Canada: Part Two

Agencies and marketers talk relationships, changes brought on by the pandemic and what’s holding the industry back.

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CCOs, CMOs and CSOs chat creativity in Canada: Part One

Agencies and brand marketers met for an informal discussion on how local strengths and business models stack up on the global stage.

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Cannes 2022: Canadian agencies get 11 spots in Outdoor and Print

Sunday’s lists included Rethink, Publicis, Cossette, Wunderman Thompson and Taxi.

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Dreamvertising could be the next big thing

So says Wunderman Thompson in a new report, which also points to optimistic advertising as another creative trend.

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Type1 takes Best of the Best at CMA Awards

Taxi and Wunderman Thompson’s Volkswagen unit took the top prize, while Rethink won Top Cause with YWCA.

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IKEA Canada expands its ‘Green Friday’ project

The retailer is spending the month showing how a circular economy is not only affordable, but convenient.

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Cannes 2021: Entertainment and Craft categories bring 19 Canadian nominations

BBDO, FCB and Ogilvy are among the eight agencies that added to their tallies.

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HSBC modernizes poppy boxes with tap payment

The bank’s latest community effort will help the Legion get donations from people who have been less likely to carry change.

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IKEA goes off-book with this year’s catalogue

The pandemic furthers a push to digitization, with a launch campaign aimed at meeting consumers where they are.

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Royal Canadian Legion brings Remembrance Day message to gamers

The veterans organization launched a pair of campaigns to reach younger Canadians.

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Mazda tucks in the high-end competition

The automaker focuses on the joy of winter driving to put itself in the same consideration set as luxury models.

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Jeff Dack named CEO of Wunderman Thompson

The former Carat CEO will helm the agency in Canada as Susan Kim-Kirkland leaves for new opportunities.