Articles Tagged ‘WW’

Broken Heart Love Affair adds more assignments
Over the last three months, the agency has picked up work for Hershey, WW and Arterra, among others.

WW Canada expands into the subscription box space
A partnership with truLOCAL helps the brand with its recent goals of being more digitally relevant to younger members.

How a Toronto tech hub fits into WW’s new mission
The rebranded wellness company’s VP of engineering on utilizing member data and meeting the needs of a new target.

Marketing in the Age of Anxiety
How a bevy of brands are jumping on the wellness trend to help people chill out and live their best lives.

Transforming Weight Watchers in Canada
President Kevin O’Brien explains how WW’s new branding falls within local wellness trends.