V&B appoints Wicken

The McDonald’s Restaurants Ontario business at Vickers & Benson, Toronto is now being headed by Mark Wicken as senior vice-president, account director.

He replaces Chris Cathcart who has moved to senior vice-president, new business development.

Another new addition is Larry Gordon who has moved from MacLaren:Lintas to v&b as senior vice-president, associate creative director, to work with Terry Bell, v&b executive vice-president, director of creative services. PS