Tilden pulls ads to settle dispute

Discount Car and Truck Rentals and Tilden Car Rental have reached an out-of-court settlement over a contentious radio ad campaign with Tilden agreeing to pull the offending spots.Discount took issue with Tilden radio ads that would have consumers believe Tilden is...

Discount Car and Truck Rentals and Tilden Car Rental have reached an out-of-court settlement over a contentious radio ad campaign with Tilden agreeing to pull the offending spots.

Discount took issue with Tilden radio ads that would have consumers believe Tilden is the ‘only major car rental company that’s not owned by a car maker.’

Discount says it is an independent company that rents a full line of vehicles from all major manufacturers.

Discount also says it is a ‘major’ car rental company with 160 outlets serving every province and large airport in Canada. It also has operations in the u.s., the Caribbean and Europe. PS