Johnston names Genesis

After an extensive search, healthcare agency Johnston Wiltshire McDermott Advertising has chosen Genesis Media as its media services partner.

Brampton, Ont.-based Johnston Wiltshire is the seventh agency to sign with Genesis.

Annual billings for the healthcare agency are more than $7 million, including Drug Trading Company and its retail operations, i.d.a. Drugstores, Guardian Drugs and RxCentral, which account for more than $5 million.

Other Johnston Wiltshire clients are Hoffmann-LeRoche, Kenral and Sancella. PS