Kodak Canada is falling in with Eastman Kodak’s global agency realignment and splitting its consumer business between Ogilvy & Mather and J. Walter Thompson.

Young & Rubicam has been dropped from the roster although Eastman Kodak’s relationships with other Y&R divisions, Burson-Marsteller and Wunderman Cato Johnson, have not been affected.

The agency realignment leaves o&m with corporate brand advertising and Digital & Applied Imaging Products, two accounts with a combined value of US $65 million that it won last year, and adds photofinishing, retail services and one-time-use cameras to its portfolio.

jwt keeps the newly-launched Advantix advanced photo system business and also gets responsibility for traditional film and camera products.

The Gingko Group of Toronto will continue as aor for Kodak Canada’s 300-plus store network of independent Image Check retailers.

Eastman Kodak of Rochester, N.Y. has also consolidated its professional and printing business account on a worldwide basis with Saatchi & Saatchi Business Communications of New York.

Kodak Canada has not yet been determined what impact this alignment will have on the Canadian business.