Strategy takes a special look at the third edition of Ad Week, which is designed to provide a broad-based platform to air the issues and delve into ad and media trends. Last year 50,000 people from 70 countries converged on New York to attend more than 200 events. This year, the hoopla will be held in a variety of venues around NYC from Sept. 25-29. To register, visit www.advertisingweek.com. Below: a few highlights.
09/25-26
OMMA. The Online Media, Marketing and Advertising Conference and Expo features such heavyweight speakers as Rishad Tobaccowala, CEO, Denuo, a new unit of Publicis Groupe which is working in new ways to combine technology, marketing, media and creativity. New York Marriott Marquis, NYC. jennifer@mediapost.com. www.mediapost.com/omma.
09/26-30
Panasonic Ideas for Life Keynote Lecture Series
Keynotes include industry visionaries like Microsoft’s Joanne Bradford.
Museum of Television & Radio, NYC. www.advertisingweek.com.
09/28-29
The Consumer Engagement Conference
The American Association of Advertising Agencies and the Advertising Research Foundation present such speakers as Lisa Baird of the NFL and Mark McLaughlin of Yahoo who will expand on the theme of How to Turn on a Mind, the switch from measuring a mass audience by reach and frequency to getting the right message to the right consumer at the right time in the right way to make them act. Crowne Plaza Times Square, NYC. 212.850.0733. www.aaaa.org.
09/26
The 2006 Integrated Marketing Summit focuses in part on managing your agency mix for effective integrated marketing communications. Speakers for that session include Mark-Hans Richer, marketing director, Pontiac and Michael Murphy, director, category promotions, Pfizer. Presented by The Promotion Marketing Association. McCormick Place South, Chicago. 212.420.1100. www.pmalink.org.
10/05-06
Multichannel Merchant Live: San Francisco. Debra Ellis, founder/president of Wilson & Ellis Consulting, speaks on optimizing the new business model at this Stamford, Conn.-based Prism Business Media event. The Omni, San Francisco. 817.277.7187. www.mcmlive.com.
10/23-24
Grocery Innovations Canada 2006. Presented by the Canadian Federation of Independent Grocers, the event includes a trade show with over 500 exhibits ranging from new grocery products to the latest in store equipment. Meanwhile, the conference looks at Canada’s $70.1 billion grocery industry. Toronto Congress Centre, Toronto. 1.800.661.2344 x 242. www.cfig.ca.
11/06
21st Annual London International Awards. The awards honour preeminent work in advertising, design, and interactive media. Hammersmith Palais, London. (44 20) 8426 1670/718.747.6747 (NYC). www.liaawards.com.
11/16
CASSIES Awards. The chair of judging for this year’s ad effectiveness awards is Stephen Graham, EVP/corporate marketing & convergence officer, Rogers Communications. Westin Harbour Castle Hotel, Toronto. 416. 482.1396 ext 229. www.cassies.ca.
11/17
The Canadian Marketing Association Awards honour advertising that gets results. Westin Harbour Castle Hotel, Toronto. 416.644.3763 or 800.267.8805 x224. www.the-cma.org.
