– Cogeco Cable Canada has appointed FCB Direct Montreal as its agency of record.
The agency’s mandate includes Rapidus, Cogeco’s Internet access service, but begins with the launch of four new specialty channels next month and pay-per-view channel Indigo in November.
Cogeco services 230,000 cable tv subscribers in Quebec.
– ICI Paints (Canada) of Concord, Ont., has moved the advertising account for its chain of 350 Color Your World stores to BBDO Canada as part of a worldwide alignment with the agency network.
The business was previously with O’Rourke Communications and Genesis Media.
– Videotron Communications of Edmonton has named Glennie Stamnes Strategy of Vancouver as its agency of record after a review of six b.c. and Alberta shops.
The account was previously with Parallel Strategies, Calgary.
– The Humane Society of Canada has chosen Sandy Kedey & Associates of Toronto as its new agency.