Bree Rody

Contact Bree by sending an email to brodymantha@brunico.com

Articles by Bree Rody
Touche! - Group Photo

2020 Media AOY Gold: Touche! is still all about creativity

The agency’s focus has given clients innovative solutions to specific problems.

PHD - Group Photo

2020 Media AOY Silver: PHD taps into the art of science

Under a new global vision, the agency encourages clients to go beyond incremental jumps and aim for “disproportionate returns.”

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Dentsu is reviewing its roster of agency brands

As declines remain in double digits in Q3, the holding co says a transformation plan could include consolidating brands .

Will India Meet Global Expectations?: Sorrell

S4 Capital optimistic heading into the new year

The firm run by Sir Martin Sorrell is showing growth against its digital media and content segments.

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Who are this year’s Canadian Young Lions winners?

Winners across creative, media and marketer categories were chosen from 149 entrants.

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Why race must be examined every step of the way

In part two of a series, our panel discusses why BIPOC should be considered in casting, planning and everything in between.

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What real inclusion looks like in marketing

A cross-disciplinary group discusses how a lack of meaningful action affects the day-to-day life of talent and the work they put out.

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Creative fares better than media in Q2 for WPP

A 15.1% drop puts the holding co. somewhere in the middle when it comes to performance among the major networks.

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Publicis sees organic growth dip, but beats analyst expectations

The holding co also expects margins to approve in the second half of the year.

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Inside Vision7′s new COVID-19 monitor

The holding co. created a multi-agency taskforce that will manage the insights-driven portal for marketers.

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Can advertisers fare without Facebook?

A boycott of the company could prompt change, and industry insiders believe it might convince other media platforms to amp up their attribution game.

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The places consumers will go post-lockdown

Mindshare’s research suggests Canadians will be in no rush to return to malls and sporting events.

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Virtual roundtable: Investing through a crisis

David Kincaid, Kenneth Wong and Hisham Ghostine weigh the risks, rewards and opportunities of spending without a playbook.

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One-fifth of Canadians want brands to stop advertising

A study by Corus also found the majority of Canadians want brands to show how they are helping during the pandemic in their ads.

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What brands can learn from history (and what’s different)

Economist Peter Field says now is not the time to cut ad spend, while an agency CEO says things are steadier than many expect.