CPG
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Activia challenges Canadians to prioritize their gut health
January 29, 2025 -
Barilla spreads the love to Canada ahead of Valentine’s Day
January 28, 2025 -
Hellmann’s casts wider audience net by ditching vegan label
January 28, 2025 -
McDonald’s Canada appoints Francesca Cardarelli as CMO
January 27, 2025 -
Kruger names hockey stars and adds a freebie to its Big Assist program
January 23, 2025 -
Kenvue, Mondelez, Nestle among winners at Best New Product Awards
January 23, 2025 -
Oreo champions hockey accessibility in major shopper program
January 23, 2025 -
Canadian NBA guard points shoppers to new Reese’s Nougat
January 16, 2025 -
Unilever’s Liquid I.V. expands its presence in Canada with new flavour
January 14, 2025 -
With the help of LG2, Olymel makes first major change to corporate image
January 10, 2025 -
New Year’s resolutions 2025: Lori Hatcher-Hillier of Kicking Horse Coffee on being bold
January 9, 2025 -
New Year’s resolutions 2025: Adam Zitney from Smucker
January 6, 2025 -
Ren’s Pets bringing kitty litter line to Ontario cat owners
December 18, 2024 -
Turtles’ “Turtleneck” helps next gen hide from Christmas chaos
December 17, 2024 -
What’s keeping McCain’s Matt Kohler up at night?
December 10, 2024 -
Nutella using Toronto immersive activation to promote holiday recipes
December 6, 2024 -
Canada’s most trusted brands can command price premiums: BrandSpark research
December 5, 2024 -
The average price for health and beauty products is rising: Numerator
December 5, 2024 -
Daiya’s spicy pizza aims to quell taste skepticism of plant-based pies
December 5, 2024 -
Imperial Snacking expands outside of Quebec with its French Cancan line
November 29, 2024 -
Coca-Cola celebrates community spirit through contesting and a caravan
November 27, 2024 -
Kind marks month of community spirit with a Stackt market activation
November 22, 2024 -
Ferrero Rocher celebrates the finer things in life and holiday hosting
November 21, 2024 -
Dr. Oetker is hiring an “official publicist” to rehabilitate frozen pizza’s reputation
November 19, 2024 -
Pet Valu highlights magical moments between store staffer, owner and pet
November 14, 2024 -
Clorox Canada’s multicultural strategy connects with new Canadians
November 14, 2024 -
Ricola’s Taylor Swift activation is another attempt at marketing beyond cold and flu
November 13, 2024 -
BOY 24: Kruger bares its heart, boosts market share
November 11, 2024 -
Pringles ditches can and taps into flavour-combo trend
November 8, 2024 -
How Coors Light is toasting a Raptors partnership milestone
November 8, 2024 -
McCain combats ad fatigue with a “content hub” cafe
November 7, 2024 -
Skip launches membership program with deals from brands in categories beyond food
November 7, 2024 -
Strange Brandfellows: Kate Spade accessorizes with M&M’s
October 31, 2024 -
Kraft Heinz hikes ad spend amid Lunchables softness
October 31, 2024 -
Pringles wants a Diwali pop
October 18, 2024 -
Advil drafts Canadian NFL player to help fight pain
October 17, 2024