Diversity & Inclusion

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Industry associations come together for WFA’s global diversity survey

A group led by the ACA will work to drive participation in a first-of-its-kind look at DEI at a global scale, with results published in strategy.

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Getting to the core of the DEI issue

Strategy editor Jennifer Horn asks if will we see the day genuine action precedes outward shows of support for a just world.

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Do you see me now?

Culture Check’s Nathan Hall explains that DEI starts with recognizing the fundamental human need to be “seen.”

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Trust the science

BEWorks experts argue that ‘de-biasing’ the hiring and promotion process is the single-most effective step businesses can take to start meeting their DEI ambitions.

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Agencies work to create a legacy, not a moment

To create lasting change, shops are rewiring everything from their organization and culture to behaviour and thinking.

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Brands begin the process of learning and listening

To advance DEI, some companies are taking slow-but-steady steps to build a culture of understanding within their organizations.

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Almost half of BIPOC in PR report job discrimination

However, a Leger survey also reveals high levels of feeling trusted and valued, particularly among those working in agencies.

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Shift Disturbers: Land Back Studios wants more real Indigenous portrayals

Sarain Fox and Tara Barnes started a production company to tell more authentic stories, which means asking the brands it works with some tough questions.

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Industry split over progress on diversity and inclusion

However, respondents to strategy’s pulse-check survey are more satisfied with the actions taken by their own organizations.

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Reitmans puts Canada’s diversity into the spotlight

The retailer brings a brand value that has informed much of its marketing to the forefront of its spring campaign, which includes a push into multicultural channels.

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Tangible anti-racism steps for PR practitioners

Content Strong Communications’ Sharlyn Carrington on how organizations and allies can bring positive change to the industry.

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Sephora Canada and Hudson’s Bay make Fifteen Percent Pledge

The retailers commit to reserving more space for BIPOC-owned businesses as a step towards making the industry more equitable.

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Maple looks beyond cultural and linguistic diversity

The shop’s “Diversity Beyond Ethnicity” offering is meant to engage LGBTQ, disabled and Indigenous peoples more meaningfully.

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Zulu Alpha Kilo founder launches scholarship for BIPOC

Zak Mroueh aspires to open doors for 20 BIPOC students to break into advertising.

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Shift Disturbers: Tosin Adeniyi helps Black youth find their place in ad land

The Nigerian-born account coordinator’s networking efforts bloomed into a mentorship program geared towards giving talent exposure they might not otherwise get.