Diversity & Inclusion

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How Budweiser is helping the Hockey Diversity Alliance tape out racism

The beer brand is letting players tell their own stories of discrimination to support a campaign to change the game.

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Strategy’s 2021 Nice List: Part One

Denise Rossetto, Kim Tarlo, Max Geraldo and Josh Budd single out work that deserves a little extra recognition.

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POCAM launches second ‘Visible and Vocal’ study

The survey will take the pulse of BIPOC in the industry and provide data to guide DEI initiatives in the coming year.

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A ‘micropedia’ makes micro aggressions more apparent

An initiative from Zulu Alpha Kilo and a number of D&I organizations chronicles how common phrases can cause harm.

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Brands to Watch: As Cheekbone Beauty grows, so does its mission

The brand is working to drive Indigenous representation in the beauty space.

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Ben’s Original rebrand launches in Canada

Mars distances the brand from its previous imagery with CSR efforts to help BIPOC complete culinary studies.

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Jelly Academy aims to boost Indigenous representation

More than 40 Indigenous graduates were given free spots in the digital upskilling program to break a historic trend.

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Indigo looks past the shelf to build on its equity pledge

From the C-Suite newsletter: Supply chain surveys, new KPIs and hiring a Knowledge Keeper are all pushing new DEI standards.

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Budweiser erects a monument to women’s hockey

The statue outside the Hockey Hall of Fame is a physical representation of the brewer’s partnership with the PWHPA and women’s hockey.

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Ford goes all in on an ‘Escape’ for Diwali

With a bespoke spot, the automaker wants a multicultural message to go mainstream and stretch beyond yesterday’s holiday.

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Eight lessons on how to work for change

Initiative’s Ishma Alexander-Huet has spent two months sharing what she has learned about making the industry more equitable.

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How Hootsuite and Pinterest are addressing COVID’s secondary crisis

To combat a decline in mental health, the tech companies are rethinking their workforce and office strategies.

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Pay gaps based on ethnicity and gender prominent in Canadian advertising

The World Federation of Advertisers’ global talent survey finds junior employees are more likely to face wage discrimination.

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Scotiabank makes a loud pledge to support diversity in hockey

“Canada’s hockey bank” puts inclusion at the centre of a new platform, launched by showing the discrimination some players have faced.

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RBC engages young fans with a music manifesto

H.E.R. leads an effort championing the creative diversity of Canadian musicians in the bank’s “First Up” program.