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View from the C-Suite: Hill Street raises a glass to growth

The alcohol-free beverage co has expanded into new markets and lines of business.

Sunday Farms

How a former marketer and her partner are scaling a sustainable meat company

The founders of Sunday Farms will use their backgrounds to grow a subscription business for a product that is in-demand but inaccessible.

Corner Office

Corner Office Shifts: Plotting growth, Moose Knuckles shuffles exec team

Plus, Destination B.C. completes its CEO succession.

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Tim Hortons launches a second run at Roll Up

The QSR chain is aiming to spread some cheer during a difficult year, as well as continue to drive digital engagement.

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Coke Canada Bottling shows it does have a community connection

By spotlighting the people it employs, the independent distributor is trying to play up roots most people wouldn’t expect a company linked to a global beverage giant to have.

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Major Tom is helping brands integrate crypto into Shopify

The digital shop is bringing alternative currency to clients’ online stores to ease the payment process and access new audiences.

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Agency of the Year 2021 shortlists: Media and Digital

The rollout of this year’s finalists begins with those that have been thoughtful about their use of platforms, data and tech.

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Aldo puts a self-confident foot forward

The second edition of the shoe retailer’s digital-first campaign wants consumers to be better versions of themselves.

SportChek

Sport Chek taps into the joy of sports with post-pandemic doubleheader

A pair of efforts highlight the optimism many Canadians are feeling with the prospect of a return to the normalcy of team sports.

ecommerce

Ecommerce is stabilizing but still showing an upward trend

The latest study from BrandSpark also dives into which categories customers are willing to pay a premium to shop.

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Food price spikes will spur more couponing

The latest Field Agent insights show what consumers are expecting to happen on the shelf as costs increase.

Michelob

Michelob Ultra aims to build hype (and an outdoor gym)

The light beer brand is supporting its second virtual Ultra Night Run by incentivizing training wherever someone is.

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Epica Awards tout impartiality to set itself apart from other shows

As entries open, organizers say if there’s no bias in judging, there’s no excuses for losing.