Articles Tagged ‘BC Dairy’

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BC Dairy goes bold to help people be proud about milk

An avant-garde creative approach aims to empower young people who are hesitant to publicly embrace the foods they love.

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BC Dairy brings a new approach to the table

At-home cooking has prompted a shift at the association, which is zeroing in on meal time connections in a new campaign.

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Industries form an informal alliance

Here’s what dairy farmers, wineries, restaurants and hotels can teach brands about co-marketing in a crisis.

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BC Dairy Association picks Taxi

Following a competitive review, the selection ends a 15-year relationship between the association and DDB.

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Music makes BC Dairy cows happy

The non-profit has created a contest asking consumers to make music that will entice cows to produce more milk.