Articles Tagged ‘Canadian Premier League’

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Brands get the ball rolling on soccer strategies

With other sports like hockey and baseball locked up with sponsors, some see footie as a promising opportunity.

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Up to the Minute: Canadian Premier League appoints director of marketing

Plus, Brill Communications wins HiSO and Energi PR hires senior account director.

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Branding a new pro soccer league

Nike marketing veteran Roy Nasrallah tells an inspirational story to support the launch of the Canadian Premier League.