Articles Tagged ‘Grey Goose’


Grey Goose breaks bread with drinkers

The vodka brand is hoping to connect consumers with its French heritage with a bakery and Riviera-themed experiential play.


Agencies in a TIFF: Narrative plays dress up

To tell the world the PR firm has “arrived,” it hits the red carpet with a (temporary) new name inspired by the film fest.


A high-flying launch for Grey Goose VX

How does sipping cognac-infused vodka on a Muskoka chair after a trip in a floatplane sound? With an eye to exclusivity, the spirit maker taps into a new category.