Articles Tagged ‘Kyle Millar’

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SodaStream makes a “huge” in-store commitment to its latest additions

PepsiCo goes “big and bold” to continue education and awareness at the moment of truth.

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SodaStream keeps things simple for its new flavours

The PepsiCo subsidiary brings Pepsi and 7Up to the beverage platform with a campaign more in-line with their mass appeal.

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The Garden and Edelman join SodaSteam’s agency roster

The new creative and PR AORs previously worked on the Bubly flavour drop launch earlier this year.

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Michael Buble drops in to new SodaStream campaign

PepsiCo hopes one of its water brands can help the other, piggybacking on the popularity of the surging Bubly and its spokesman.

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Axe grows up

The Unilever brand is launching a “Pose for Peace” campaign to empower its socially-conscious target demo.