Articles Tagged ‘Public Mobile’

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Public Mobile puts affection on display

The mobile carrier emphasizes the “affectionate” nature of its recent rebranding by amplifying what its customers care about.

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Public Mobile hits reset on its less-is-more approach

The Telus-owned low-cost provider is addressing key brand challenges and category evolution with a visual refresh and new campaign.

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The evolution of award-winning marketing strategies

Brands like Penningtons and SickKids reveal their secrets for transformations that win in market (and at the Strategy Awards).

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Public Mobile updates its chatbot

A design change to the SIMon platform aims to make it a more effective customer service tool.

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Public Mobile shows what it doesn’t have to offer

The wireless carrier’s first major brand campaign aims for transparency to target frugal-by-choice consumers.

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Public Mobile wants your junk

The self-serve telco swaps useless items for SIM cards to engage customers who are comfortable taking a DIY approach to wireless.