Articles Tagged ‘Scouts Honour’

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The ROM’s new brand platform aims to modernize the museum

Setting the path for a post-pandemic recovery, an epic short film connects the good and bad parts of history to topical issues younger audiences are interested in.

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Scotiabank guides people through a world of bad advice

A new campaign continues the bank’s shift from marketing around products and services to talking about “life and living.”

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SickKids shows the day-to-day resilience of moms

The hospital takes a long-form, vlog-style approach to encourage participation in its gifting program this Mother’s Day.

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Scotties is trying to unleash more puppy love

Kruger’s tissue brand goes beyond function to foster more of an emotional link with its new mascot.