Articles Tagged ‘Spider Marketing’

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Fisher-Price waxes poetics

The brand wants parents to slow down and enjoy a few moments of play, with a touching new video.

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Christine Ross departs Spider Marketing

The agency’s co-founder is taking on an SVP role at Free For All Marketing amid the Toronto shop’s hiring spree.

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Three things: The challenge, the opportunity in retailer collaboration

With retailers increasingly setting the shopper marketing agenda, Spider Marketing’s Rico DiGiovanni tells us three things shopper marketers should keep in mind when working collaboratively with them.

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Spider taps into mom’s shopping senses

Company’s first mom shopper marketing study reveals moms time-pressed and focused on value and convenience.