Articles Tagged ‘TFB & Associates’
2017 Strategy Awards: Fisherman’s Friend gives tough love
The brand equated its product with tough love for consumers’ throats, telling them to “Suck it Up.”
Fisherman’s Friend buddies up to millennials
A sponsorship and influencer campaign that upped spending at events drives big sales results.
Giants & Gentlemen wins Fisherman’s Friend
The Toronto agency will launch a new campaign for the 150-year-old brand in time for next cold and flu season.
