Articles Tagged ‘Zak Mroueh’
Tim Hortons takes support for hockey to Kenya
The QSR brought twelve players from the country’s only team to Canada as part of its annual hockey campaign.
HomeEquity banks on emotion
The financial services company launches a rebranding that takes an emotional and humorous approach to reverse mortgages.
Zulu Alpha Kilo celebrates 10 years in business
A decade of non-conformity, creative disruption and sticking it to the (ad) man.
Weekend Reading: What it takes to brand an agency
How to create a branding strategy that goes beyond talent strength and focuses on what your shop stands for.
Zulubot adds director of content
Cary Smith joins the agency’s content team to help build its offering with a focus on “modern content platforms.”
Uber and MADD look to prevent ‘stolen’ motherhood
The organizations have partnered on an emotional campaign to fight desensitization to impaired driving messages.
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Zulu expands creative and strategy teams
New CDs from Juniper Park and international strategic talent join the agency as its growth continues.
Zulu Alpha Kilo gets its first U.S. client
The agency has been named AOR for connected home platform Wink as it aims to build momentum south of the border.
Entries now open for the 2017 Marketing Awards
There are four new ways to pick up a Gold “M” this year.
Check it out: People for Good’s cozy new garment
“The Togetherness Shirt” aims to conquer divisiveness by reminding us that we’re all part of the same race.
Branded content gets real (and pays for itself)
A look at who has moved beyond test-and-learn to make compelling content part of their business model.
Check it out: Zulu’s evolving blank slate
For its anniversary, the agency makes one last addition to a seven-year art project.
Saying no to spec: the aftermath
Zulu Alpha Kilo’s Zak Mroueh on what happened after his agency’s now-infamous “no spec work” video.
Check it out: Zulu’s cheeky holiday spot
The agency’s holiday card is a somewhat NSFW rendition of “Jingle Bells” for a good cause.
Check it out: No spec pork
Zulu keeps the conversation going with extended looks at what happens when other businesses are asked to work for free.
