Articles Tagged ‘North Strategic’
Check it out: Tim Hortons gets in with the coffee snobs
The chain promoted its new lattes by infiltrating a trendy neighbourhood with a hip, minimalist cafe.
GoDaddy ups its product game
The second spot in the “Itty Bitty Ballers” campaign reinforces the focus on easy website building and customer support.
Ubisoft turns your phone into a sword
How the company used mobile tech and social community building to promote a new game to a mass audience.
Up to the Minute: BICOM gets new managing director
Plus, client wins for North Strategic and Kwittken, GroupM’s new CMO and more news you may have missed.
The frightening reality of VR
Samsung takes on your fears as it adapts a global platform to Canada.
MSLGroup president heads to new firm
Gayla Brock-Woodland has moved on to lead public affairs firm Ensight.
The List 2016: Who had the most noteworthy year?
We’re signing off until 2017. Until we meet again, here’s a look back at some of the companies that had standout years.
Samsung takes a 360-degree view on fears
The “#BeFearless” program comes to Canada, employing VR tech to help people overcome what scares them most.
MSLGroup acquires North Strategic
The PR agency and its content arm Notch Video now fall under holding co Publicis Groupe.
Cadillac Fairview aims for magic during the holidays
The company is focusing on fewer, more impactful activities to bring joy to its malls, including its largest ever campaign.
Tim Hortons takes good deeds national
The QSR is bringing its holiday campaign on the road.
PRAOY Bronze: Influencers find true North
Services devoted to content creation, ideation and now influencers pushed North Strategic onto the podium.
Letgo launches in Canada
The buying-and-selling platform makes its debut with a campaign showing how it can help Canadians ditch secondhand stuff.
Check it out: Cadillac Fairview’s great big selfie
The retail property co’s Eaton Centre asks Torontonians to show their style on the (very) big screen.
Mark’s puts its approach to the test
A series of online videos focused on product innovation puts a twist on showing off features and benefits.