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RBC takes a lighthearted approach to financial security

The bank enlists Canadian actor Jay Baruchel to demonstrate three services that make the bank different.

Medicinal Cannabis In A Plastic Bag And In A Cigarette - Alternative Medicine

Most Canadians don’t know where to buy legal cannabis

One month before legalization, a Lift&Co. survey shows consumers lack awareness about where cannabis will be sold.

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Punch Canada joins Fishman to launch Canadian office

The new Toronto PR firm will operate as a separate company and focus on franchise brands.

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DuProprio selects Lg2

The agency will work on branding and creative for the Quebec-based real estate company.

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How Spence Diamonds’ new CMO plans to grow the company

Veeral Rathod sees parallels between the apparel and diamond industries.

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The ‘leaders’ and ‘laggards’ of GDPR compliance

Those who have embraced compliance are already ‘reaping the benefits,’ according to a report from the CMO Council.

Oikos Organic

Oikos brings its focus on quality to new organic products

The brand adapts its successful Greek yogurt strategy to the organics segment.

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Waking up to consumer needs of today (and tomorrow)

Part two of strategy’s MES roundtable brings marketers together to discuss the impact of cultural relevance and universal human insights.

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KBS merges with Forsman & Bodenfors

MDC creates a new global agency with 700 employees in eight cities, including Toronto and Montreal.

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Air Canada Vacations gets a new immersive look

The brand wants to create recall value when customers think of their next vacation.

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Cerebral Palsy Association of Manitoba advocates from behind bars

The non-profit’s first campaign saw a young man tell his story using a temporary cell.

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Saatchi & Saatchi wins Quesada

The fast casual chain picks a new agency of record as it looks to double its store count over the next two years.

Maricann Group Inc--Maricann Launches Kiwi - Simplifying Cannabi

Maricann launches Kiwi Cannabis

The licensed producer’s first recreational brand is the latest to take a simplified approach to its product lineup.