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Fuel acquired by Schiefer Chopshop

The Ottawa digital agency will make its tech-focused skills part of the offering at the California-based shop.

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Tech in Action: AI turns photos into music

Royal Caribbean allows travelers to turn their vacation pics into a unique, custom soundtrack.

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Canadians open to more “invisible” payment tech

A survey suggests automated payments could be popular, especially when it comes to addressing major checkout pain points.

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Central 1 launches banking on Alexa

The credit union may be the first in Canada to offer customers the ability to make payments and transfer funds on the platform.

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BC Dairy Association picks Taxi

Following a competitive review, the selection ends a 15-year relationship between the association and DDB.

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Trampoline announces RFP in search of CCO

The Halifax-based agency believes the marketing stunt could help it find a qualified candidate willing to live on the east coast.

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CIBC adds a personal touch to its multicultural marketing

The bank promotes its Global Money Transfer by putting more effort into reflecting the cultures of new Canadians.

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Mitchum takes the sweat out of music fests

Tank’s global campaign for the Revlon brand plays off of the heat, motion and stress that comes with attending summer events.

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Canadian Tire enters premium pet category

U.S.-based retailer Petco will have its private label brands on the retailer’s shelves.

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The strategy behind Oh! Henry’s 4:25 bar

A Hershey’s marketer explains what led the brand to build a connection with recreational cannabis consumers.

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DavidsTea to be sold in select Loblaw banners

The specialty tea brand expands itself into CPG following leadership changes earlier this summer.

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How to gain an edge in ecommerce

A new report from Salesforce includes insights on how to meet Canadians’ evolving shopping habits.

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Indochino expands into casual wear

The made-to-measure men’s retailer will include custom chinos and overcoats in its fall line.

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Two brewers take on the buck-a-beer challenge

For Ontario breweries with no marketing budgets, it may be the cheapest way to raise awareness.