What kind of CMO are you?
A new global study by Forbes shows the goals, strengths and struggles of top marketers are more similar than one might think.
First speakers announced for Lions Innovation
A new “festival within the festival” and data-focused award bring more tech and digital programming to Cannes.
Check it out: Smart goes big out of home
Smart hope to remind drivers that good things come in small packages.
Starbucks brings a taste of France
The coffee chain looks to put food in the hands of more customers with artisanal pastry offering La Boulange.
Barbie packs some power
The brand’s new global campaign is all about showcasing how girls can be superheroes in their everyday lives.
Serge Rancourt leaves DS+P
The partner has sold his shares in the agency to pursue other opportunities outside of advertising.
Bob finds its new CD
Former Tank CD Stephane Jean will lead creative at the agency, bringing a mix of design and digital expertise.
Canadian consumers to cut spending
More Canadians are pessimistic about the country’s overall economic direction, the latest Consumerology Report says.
Record number of Canadians named Cannes jurors
Ten Canadians, including Grey’s Patrick Scissons and Wax’s Monique Gamache, will sit on juries this year.
Taxi Vancouver wins craft beer business
The win is the first agency arrangement for B.C.’s Phillips Brewing Co.
McDonald’s goes local
For its new national campaign, the brand is showcasing the faces behind the arches.