Record number of Canadians named Cannes jurors
Ten Canadians, including Grey’s Patrick Scissons and Wax’s Monique Gamache, will sit on juries this year.
Taxi Vancouver wins craft beer business
The win is the first agency arrangement for B.C.’s Phillip’s Brewing Co., which is hoping to tap into customers’ emotions with future work.
McDonald’s goes local
For its new national campaign, the brand is showcasing the faces behind the arches.
Branded music content rises
Rise Branded Entertainment brings Universal Music Canada’s artists and resources together in a new full-service agency.
Energizer hopes innovation will keep going and going
For its new EcoAdvanced campaign, the brand is bringing kids’ dream toys to life, hoping to spark an interest in STEM fields.
Check it out: Ikea charges you up
The furniture retailer is ridding the world of cables, one charger at a time.
Cundari boosts account team
Five new hires and six promotions boost the agency’s capabilities in response to new and growing business.
Sid Lee wins Club Med business
The agency will take on creative direction for the resort brand’s experiential project with Cirque du Soleil.
Converse puts its sneakers on the street
Forget scuff-free shoes – Converse’s latest campaign features worn-in sneakers that reflect their wearers’ personalities.
Cannes looks to break the glass ceiling
The Glass Lion award will honour work that challenges gender stereotypes in advertising messages.
Don’t boil the ocean with mobile
Starting small with mobile marketing for retail can still have a big impact, says Pound & Grain’s Sandy Fleischer.