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Publicis acquires Nurun

The holding company picked up the agency from Quebecor for $125 million.

Jibo in home

Mixing artificial and business intelligence

In our second Next Big Thing installment, we examine where cognitive computing could take brands.

Etsy Field Trip marketplace

Etsy sellers step into the real world

Let’s get physical. A one-day national event is bringing your favourite artisan to a nearby location.

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Somebody has a message

Tinder meets Cyrano de Bergerac. Check out the latest social app to hit your smartphone.

Shoppers Drug Mart names new SVP marketing

Former Rogers exec Shelagh Stoneham joins the retailer, filling the role vacated by Sandra Sanderson a year ago.

lotus

Lotus Awards called off

A “perfect storm” forced the cancellation of this year’s regional show. Is there hope for an encore?

BlabPredicts2_predictive analytics

From probabilistic to predictive analytics

Is that a crystal ball in your pocket or are you just crunching data?

Time for digital transformation

Twist Image’s Mitch Joel on the top 10 areas of change for marketers.

The ties that bind skate sharpeners, musicians and sandwich artists

Passion for craft unites, according to Subway’s latest campaign.

corona

Corona shines a light on patio patrons

The beer brand is rolling out sunlight-reflecting tech to brighten up shaded terraces.

Cover

Throwback Thursday: strategy in 2002

For our 25th anniversary, we’re travelling through time. In ’02, healthy food was all the rage and Grip Limited was born.

campbells

Campbell Canada names new president

Nearly a month after Philip Donne’s departure, the company has hired former SC Johnson general manager Ana Dominguez to take over the reins.

City of Toronto pulls anti-littering ads

Despite positive praise in the media, some brands didn’t like their logos being tossed around in this PSA.

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Aldo tries on North Strategic

The retailer’s former PR director is joining the agency’s Montreal office and bringing the account with her.