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BC Children’s Hospital finds joy in a snowball

The hospital’s new TV spot adds an emotional holiday touch to its typically digital-focused fundraising campaign.

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Social to have greater impact on holiday shopping: report

Instagram and YouTube provide a source of inspiration, while security factors will influence online purchases.

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Hill+Knowlton hires ECD

Former creative lead Chris Davies returns to lead the PR shop’s team out of Toronto.

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Cossette adds two VPs of strategy in Toronto

Paul Lawton and Laura Kim join the agency to lead strategy for Canopy Growth and McDonald’s Canada, respectively.

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Food and beverage companies largely compliant with self-regulation

Ad Standards’ 2017 audit finds participants in the Children’s Food and Beverage Advertising Initiative showed “excellent compliance.”

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Up to the Minute: William Thomas Digital names first COO

Plus, Bleublancrouge wins Greystar and The One Show names Canadian jurors.

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Major Tom names new CEO and president

Lyn Bryan and Miles Sellyn take the reins as one of the agency’s founding partners moves to grow its Toronto office.

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SodaStream’s holiday spot backs sustainable message

The brand launches a Canadian ad stemming from a global campaign targeting waste from single-use plastics.

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Rethink, Cossette big winners at Epica

Nine agencies took home awards that were voted on by industry press.

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The discount grocer with swagger

As it celebrates 40 years, No Frills is doubling down on unapologetic marketing to bring more savvy shoppers into the fold.

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Back Page: Who will be 2020′s Agency of the Year winner?

Arrivals+Departures reminds us that people, not algorithms, are still at the heart of great work.

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Tech in Action: Walmart is testing self-driving delivery

A pilot with Ford is exploring how autonomous vehicles could play a role in purchasing everyday items.

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What do the fastest-growing tech companies have in common?

Companies on Deloitte’s Fast 50 list have similar thoughts on AI and talent.

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Gadget Tracking: Assistant and Alexa get more useful

Plus, Huawei is looking to enter the AR and personal assistant spaces in North America.