Cannes 2018: Canada bags nine Lions across Craft categories
Cossette and FCB/Six continue their winning streaks, as Ogilvy Toronto and Sherpas Cinema earn their first Lions of the Festival.
Cannes 2018: Behind an ad that won Young Lions Silver
The winners from McCann discuss their idea that normalizes those with intellectual disabilities joining the workforce.
Ireland+Hall picks up luxury real estate client
The boutique agency will handle Canadian PR for The Fives Beach Hotel and Residences.
Penguin Random House turns every commute into a journey
The publisher targets Toronto drivers and TTC riders to promote its selection of Canadian-produced audio books.
Senate passes Bill C-45
The sale, possession and consumption of recreational cannabis is expected to be legal in Canada on Oct. 17.
Cannes Digest: What will Canada win next?
The country is picking up steam mid-week with more shortlist nods to accompany yesterday’s Lion haul.
Canada rakes it in with 31 more nominations
The country is shortlisted across seven categories released Wednesday in Cannes.
Cannes 2018: FCB/Six wins four in Mobile and Design
The agency picks up Lions for PFLAG, while BBDO takes a Silver for the Canadian Paralympic Committee and Cossette wins Bronze for Humanity & Inclusion.
Cannes 2018: And the Outdoor Grand Prix goes to…
Cossette and McDonald’s simple solution to crummy navigational signage just bagged the big one for Canada.
Cannes 2018: Three Lions for Canada in Radio & Audio
Rethink and McCann won Silver hardware for using the power of sound and copy to deliver messaging for two non-profits.
From Cannes: Burger King’s CMO and the hacker mindset
Fernando Machado explains how the brand is able to take on everything from movie theatre regulations to airport fare.
Nestle Waters names new Canadian president
Adam Graves takes over leadership from the retiring Debbie Moore.
Marketing’s lost opportunity
Why do marketers continue to chase after millennials when seniors increasingly hold more disposable income?
Co-Op hires marketer to spearhead CMO consultancy
Ian MacDonald joins the Toronto agency to help large and small clients fine-tune their marketing plans.
