The 55 Rush team is looking at building out its community hubs to
encompass French-language content as well as U.S. market expansion.

Building stronger connections: finding opportunity in change

For 55 Rush capturing a consumer’s heart comes down to solving their problems

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Indochino - T&S Photography

Why is Indochino so optimistic?

From the C-Suite newsletter: The men’s retailer is gearing up for what it sees as an imminent comeback of the fashion sector.

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AToMiC 2021: Direct attention

AToMiC ideas that were tailored to get audiences to think, act or listen intently.

Patricia_Strategy Magazine

AToMiC 2021: Quick off the mark

Drawing attention to the work that was first (or fast) to jump on a conversation or moment within the cultural sphere.

Project Understood

AToMiC 2021: Making tech accessible for all

An idea that transcended advertising by solving inequality issues for the sake of the greater good.

Veryvell - Image 2

AToMiC 2021: Design to the rescue

How one brand chartered unfamiliar territory with a familiar brand identity.

Heinz on Film - Image 2

AToMiC 2021: Culture Kings

Here is the work that fed into the cultural context and won over consumers with clever engagement plays.

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Rethink and FCB sweep the 2021 AToMiC Awards

The agencies each take home a Grand Prix (and many more medals) for Kraft Heinz and CDSS, while Zulu, Ogilvy, Lg2 and Forsman & Bodenfors join the Gold winners circle.

AirCanada1

In Brief: Government takes equity stake in Air Canada

Plus, Camden adds a VP in Montreal and Open brings on a new creative team following client wins.

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BGC Canada sheds genders in name of inclusivity

The former Boys and Girls Club rebranded to reflect its inclusive mission without losing 120 years of brand equity.

Kraft-Heinz Canada-Kraft Heinz Canada Announces New Chief Catego

Kraft Heinz picks a new chief category and brand officer

Former head of grocery business Kelly Fleming takes over the post from Federico Arreola.

Zabiha

Zabiha hits the road on a brand-building mission

Now a market leader in halal meat, the brand is looking to establish stronger connections with Muslim communities outside of Toronto.

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Here is the Advertising shortlist jury for the 2021 Marketing Awards

Nearly 40 industry pros will help narrow down the field of entrants.

canneslion

Cannes Lions announces 2021 jury members

Six judges will represent Canada and evaluate work using a digital judging platform.

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THP fully integrates with Tag to become Tag Canada

The content-focused agency will increase its scale and become a “creative production hub” for its parent’s North American offices.