Articles Tagged ‘Toys “R” Us Canada’

Toys

Toys “R” Us Canada gamifies Geoffrey the Giraffe

From Shopper Marketing Report: The retailer touts top toys by taking an augmented reality approach to make toy stores “magical again.”

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Behind Toys “R” Us and Mattel’s retail partnership

How the toy retailer and toy manufacturer have worked together to ring in Barbie’s 60th.

Toys -R- Us -Canada- Ltd--One of Canada-s coolest jobs has been

Toys “R” Us evolves chief play officer role for digital age

The toy retailer’s fifth child ambassador will lend authenticity to the brand through a more robust social and digital presence.

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Fairfax to buy Toys ‘R’ Us Canada

The bid will keep the retailer’s Canadian subsidiary and 82 stores up and running.

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Toys ‘R’ Us chases engagement with AR app

A new app brings additional experiences for kids to the retailer’s catalogue and stores.