Justin Dallaire

Contact Justin by sending an email to jdallaire@brunico.com

Articles by Justin Dallaire
Anti-racism

PR firms commit to combatting racism

The CCPRF outlined six actions to be taken by signatory agencies, adding to other calls for equity within the industry.

djurdjica-boskovic-home-office

When can employees expect to return to the office?

While many are temporarily working from home, research by the Conference Board heralds the return of pre-pandemic policies.

CMO Council, Diversity screenshot

CMO Council: A moment of reckoning for the ad industry

From the C-Suite newsletter: Do renewed calls for D&I represent a legacy moment for marketers?

OWG-featured

A Quebec charter airline to enter the tourism business

Nolinor Airlines will launch OWG with flights to Cuba, edgy branding and a business model that goes against the norm.

Copied from Stimulant - ADCC_featured

The ADCC can rest easy

A 24-hour webathon raised the money needed (and then some) to keep Canada’s oldest industry club alive.

DavidAllard

Campari appoints new VP of marketing

David Allard, a former CMO of Samsung Canada, replaces Chris Staresinic, who moves into a new marketing role at the company.

Porsche Taycan

Automakers embrace an electrified future

Nissan and Porsche are betting that EVs represent a big growth opportunity in Canada.

PrideColours

Leaders overestimate how welcoming their firms are to LGBTQ+ employees

While there are signs of progress, Accenture finds many hurdles to inclusion remain.

FreshiiPlates

Freshii makes dinner plans

From the C-Suite newsletter: The pandemic made 5 p.m. “the new lunch hour,” so the QSR spun its marketing strategy to hit the dinner crowd.

Uwe Stueckmann

Uwe Stueckmann named Loblaw chief customer officer

Succeeding Garry Senecal, the former SVP of marketing takes on new duties in digital, loyalty and customer excellence.

exec

Are CMOs a dying breed?

From the C-Suite newsletter: CMOs face greater instability because, for better or worse, their roles offer more strategic flexibility to their organizations.

Corner Office

Corner Office Shifts: John Betts to retire from McDonald’s

Plus, chief executive changes at Andrew Peller, HSBC and Laurentian Bank.

Lisa Kalhans_Featured

View from the C-Suite: Amex backs local businesses

CEO Lisa Kalhans says the ‘Shop Small’ program puts the brand’s ‘powerful backing’ message to the service of small businesses.

Kraft Heinz

Kraft Heinz restructures marketing team, again

Former CMO Dana Somerville has left the company as full marketing leadership moves to the chief brand and category officer.

IKEA_HomeLessons

IKEA finds the silver lining in staying home

The second spot launched under the retailer’s new head of marketing combines snippets of its global and Canadian ads.