CPG
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Kellanova reports strong growth, raises brand building spend
August 1, 2024 -
Scotties looks to court consumers by having fun with name mix-ups
July 30, 2024 -
How Liquid I.V. is aiming to build momentum north of the border
July 25, 2024 -
Loblaw, George Weston to pay record antitrust settlement
July 25, 2024 -
Nestle sales slump in Canada
July 25, 2024 -
Drumstick lays down a playtime nostalgia groove
July 24, 2024 -
Where are pet owners shopping for food?
July 19, 2024 -
Messi launches his own drink brand in Canada
July 18, 2024 -
Kruger Products takes a more comedic tone to highlight SpongeTowels UltraPro’s absorbency
July 17, 2024 -
Cracker Barrel sees way to curb food waste through cookbook
July 9, 2024 -
Purplesful gets spicy with new on-trend offering
July 5, 2024 -
Why Hellmann’s gave hens a Canada Day off
July 3, 2024 -
Pepsi gives a nod (and kiss) to its Quebec history
July 2, 2024 -
Kellogg’s Vector aims to reignite Canadians’ interest in sports
June 27, 2024 -
Armstrong wants to highlight its cheese during BBQ season
June 26, 2024 -
General Mills promises to significantly invest in its brands
June 26, 2024 -
KD aims to be part of customers’ daily life with new LTO
June 24, 2024 -
Zabiha looks to reach families with “Sharing Halal”
June 21, 2024 -
Huggies capitalizes on transformational power of hugs in new creative
June 19, 2024 -
One-third of new category entrants are newcomers: IMI
June 18, 2024 -
Too Good To Go says when in doubt, don’t necessarily throw it out
June 18, 2024 -
How 5-hour Energy is getting a boost through contesting
June 14, 2024 -
Sephora beautifies the bottom of the Gardiner
June 10, 2024 -
Smucker hikes ad spend and attributes flat Q4 to Hostess purchase
June 6, 2024 -
Little Caesars targets mac and cheese lovers with new LTO
June 4, 2024 -
Goldfish wants a lift from a light product innovation
May 30, 2024 -
Mondelez builds another multi-brand snack pack for the Olympics
May 28, 2024 -
Tylenol offers consolation to disappointed Canadian NHL fans
May 28, 2024 -
Discount grocers hold sway with Ramadan shoppers: Numerator
May 28, 2024 -
Post Consumer Brands appoints Diamond as creative AOR
May 27, 2024 -
Oreo uses the force of a popular IP for new LTO
May 23, 2024 -
RBC expands its loyalty partnership with Metro
May 23, 2024 -
Why Kronenbourg’s 1664 got a fashionable new look
May 21, 2024 -
Activia creates tool to teach Canadians how to take care of their gut
May 17, 2024 -
Why Rascals birthed a rebrand and redesign
May 17, 2024 -
KD makes a case for being at The Beer Store
May 14, 2024
