Agency Group Photo - The Colony Project

2021 PR Silver: Middle Child refuses to be ignored

The firm has made its mission to identify trends and hack culture, one conversation at a time.

Agency Group Photo - Citizen Relations

2021 PR AOY Bronze: Citizen Relations has purpose

Rarely seen in the PR world, the agency is spearheading ESG tasks and helping businesses become better corporate citizens.

Agency Group Photo - lg2

2021 Design AOY Silver: Lg2′s brand experience touch

CEO Claude Auchu on why his agency has evolved to be in the business of “progress, sustainable growth and brand experience.”

Agency Group Photo - Blok Design

2021 Design AOY Bronze: The bravest shop on the Blok

The firm has built a reputation for jumping into the unknown and bringing design sensibility to sustainable brands.

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Catch up on all the AOY reels

In case you missed the virtual show, here are the videos from the 2021 Agency of the Year finalists.

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How to launch a product in today’s retail world

Social Nature’s Jessica Malach explains how things like community generation are critical to a brand’s success.

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Hello Bello brings more fun to the diaper category

The baby brand expands its products to Walmart and Superstore with an eye towards the convenience parents want.

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Mintier wants to freshen up breath mints

The oil-based challenger is moving into grocery, testing and learning whether it is a beauty, health or impulse purchase.

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Violife throws down the dairy-free gauntlet

From Shopper Marketing Report: A big in-store push is daring people to switch to vegan cheese during the holidays.

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Ontario Beef draws on local products to make new pairings

The association steps up its marketing by tackling a few misconceptions at once.

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Plan International turns a goat into an influencer

GG the Goatfluencer features in 350 pieces of content that show different donors the Gifts of Hope that appeal most to them.

Sterling

Sterling Vineyards tries to build a youthful identity

The winemaker collaborated with three celebrity influencers to expand its customer base through personal storytelling.

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Cossette wins AOR duties for WW in Canada

The agency will tap into the potential to reach Canadians where they are in their wellness journeys.

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Indigo looks past the shelf to build on its equity pledge

From the C-Suite newsletter: Supply chain surveys, new KPIs and hiring a Knowledge Keeper are all pushing new DEI standards.