Articles Tagged ‘Activia Challenge’
Activia Challenge goes content-first
Why the brand refreshed its approach to remind consumers of probiotic yogurt’s health benefits.
Activia starts the year ‘in sync’
The Danone brand simplifies its in-store messaging and builds on its holistic well-being approach.
Activia Challenge goes social
Danone asks consumers to check in with their yogurt habits as it looks to stand out in a crowded market.
