Articles Tagged ‘Food Basics’

Brands step it up for Mother’s Day
Indigo, Carharrt and Food Basics show all sides of motherhood to offer extra support in a year when it’s needed most.

Q&A with Metro’s Nancy Modrcin
Outgoing VP of marketing says in-store displays not dead despite digitization.

Corner Office Shifts: New marketers at Tourisme Montreal, Food Basics
A round-up of senior-level changes you may have missed.

Low-cost retailers see brand boost in weak economy
RBC topped Brand Finance’s list, with five banks in the top 10.

Food Basics names new AOR
Metro’s low-cost grocery store has picked Toronto-based Open to handle its marketing efforts.

The Strategic Milk Alliance milks every store moment
With help from Shopper DDB, the cross-Canada dairy venture unveiled 10 separate shopper marketing programs, including the introduction of milk fridges in non-dairy aisles.