Articles Tagged ‘john st’
Giant Tiger turns on the charm for the holidays
To stand out from a “sea of twinkly lights,” the discount retailer is putting its unique gifts in surreal situations.
Goodfood invokes Bob Ross for more peaceful meals
Meal kits on their own don’t help with mealtime stress, so the company shifted its marketing to also promote its app’s flexibility.
ACTRA begins targeting agencies over labour dispute
The actor’s union staged protests outside of agency offices in a bid to have them be part of negotiations for a new agreement.
John St. names new executive team ahead of CEO departure
The agency has also made numerous promotions and hires across departments to support a trio of business wins.
Rethink, OneMethod win big at The One Show
Juniper Park\TBWA, John St. and Sid Lee also picked up Gold Pencils.
Megan Towers departs from John St.
The agency’s chief strategy officer first joined in 2007.
Ogilvy unifies its Canadian leadership team
The agency is creating a single executive group that will oversee operations in its Montreal, Quebec City and Toronto offices.
Angus Tucker departs from Theo
The agency’s founding CCO has decided to “take a break,” with a successor to be named in the near future.
Boston Pizza prints its own holiday catalogue
Featuring 20 pizza- and partner-inspired products, the restaurant is trying to build a stronger association with the season.
Lob launches a rebrand built on emotion
The new look for the bocce-golf attraction calls out the feelings players experience while playing the game.
Benchmark is next in Home Hardware’s plan to build up private brands
After giving BeautiTone a new positioning, the tool brand gets a relaunch touting versatility.
KFC believes the Double Down’s reputation precedes it
After ten years, the QSR is bringing its no-bread sandwich by letting the product speak for itself.
Cannes Lions 2021: Two Canadian teams win Young Lions Bronze
Entrants from John St., Cossette and Coca-Cola won for ideas to support youth leaders.
Boston Pizza offers a refresher on how to eat on patios
With more outdoor dining locations than its competition, the restaurant chain fast-tracked a campaign to capitalize on Ontario’s sudden reopening.
KFC fires another salvo in the ‘chicken sandwich wars’
The QSR leans into the competitive spirit as sandwiches become a platform for innovations that are keeping sales strong.
