Articles Tagged ‘MSL’

scotts

Scotts freshens up to reach new green thumbs

The lawncare brand goes into market early to capitalize on unprecedented interest in gardening (yes, even in winter).

MSL Fluency

MSL launches global influencer marketing service

MSL Fluency unites the agency’s various offerings under a single global service led by Rema Vasan.

pexels-photo-359989-623x350

Up to the Minute: ICA names Effie Canada steering committee

Plus, six Canadians make The Young Guns shortlist and BPR expands following wins.

pexels-photo-359989-623x350

Up to the Minute: BEworks expands to New York

Plus, MLS becomes public relations AOR for Scientus Pharma and Republic adds an account manager.

Publicis-A-100104

Publicis brings Montreal agencies into one office

The new “Pool” model will allow the company to create collaborative working groups based around expertise, not agency brand.

north-banner

MSLGroup acquires North Strategic

The PR agency and its content arm Notch Video now fall under holding co Publicis Groupe.