Articles Tagged ‘The Salvation Army’
Salvation Army hijacks out-of-office emails
The non-profit reminds professionals that not everyone can afford to take time off in a new holiday effort.
The evolution of award-winning marketing strategies
Brands like Penningtons and SickKids reveal their secrets for transformations that win in market (and at the Strategy Awards).
2018 Strategy Awards: Getting people talking
A look at who won in the Social/Conversational Strategy and new Canada 150 category.
Strategy’s favourite campaigns of the year
To hold you over until we return, our editorial team shares creative work worthy of year-end recognition.
CASSIES Bronze: The Salvation Army makes a big change
“Tipping Point” showed how the smallest of donations (a coin in a kettle) could have an immediate impact.
Inside Salvation Army’s non-festive strategy
The non-profit is trying to show it’s more than just a Christmas charity with a new campaign to keep it top of mind year round.
Top Cannes contenders: Radio
Strategy is counting down the campaigns most likely to win big at the Palais at this year’s festival.
