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Glad turns garbage day into a workout
The latest in a series supporting the brand’s strength positioning includes a trash-inspired workout routine.
Up the Minute: DentsuBos adds creatives in Montreal
Plus, SickKids partners with The T1 Agency on experiential, and ASC PR announces several recent client wins.
Couche-Tard enters cannabis retail with Canopy Growth
A deal with an Ontario retail lottery winner will bring the Tweed banner to the province.
Swoop lands on a content-led approach
WestJet’s new discount carrier helped reunite a family in Las Vegas in the third phase of its early marketing efforts.
HBC to shutter Home Outfitters
The company is also reviewing its Saks Off 5th stores to further streamline its retail footprint.
Check it out: Taking a seat for Viola Desmond
The Canadian Museum for Human Rights highlights the importance of remembering past fights for civil rights.
Jackman announces a string of promotions
Two new SVPs are among the senior-level changes following a period of growth.
The Keg picks Rethink as creative partner
The steakhouse chain makes its first agency change in more than 20 years.
CMA to help raise awareness of NABS programs
The partnership will see the association offer a spot in its chartered marketer program to someone identified by NABS.
Cossette names new ECDs in Toronto
Craig McIntosh and Jaimes Zentil take on more creative leadership after working on a number of high-profile campaigns.
NexTech launches AR ‘try-on’ tool
A new service allows any retailer to integrate virtual trial features to their e-comm platform.
Cannabis retailers find their way into Ontario market
High Tide, Spirit Leaf and Choom have established agreements with the government’s lottery winners.
Consumers demanding more ethical consumption
A report from Nourish Food Marketing shows how waste-reduction trends align with concerns about diet and convenience.
Tilray to acquire Manitoba Harvest
The licensed producer is extending into a new category by acquiring the hemp-based food company.
