Automotive

Nissan

Nissan gets in the mud

Why the brand has veered away from exclusively featuring winter weather in its new creative.

hyundai

Canadian ads we’ll see during the Super Bowl

A look at the commercials, new and old, that millions of us will see during the game on Sunday.

Lexus

Lexus’ epic take on the drive-thru

The brand puts its all-wheel drive vehicles to the test at a high elevation.

spark1

Chevy ‘sparks’ interest in the connected car

The automaker teased the “ultimate mobile device” as part of a launch campaign for the new model Spark.

Bridgestone

Check it out: Great stops

Bridgestone Tires engages hockey fans by helping them promote their quick moves on the ice.

cruze

Chevy customizes the test drive

“Best Cruze Ever” aims to build excitement by making the test drive more convenient and personalized.

VW

Volkswagen admits it ‘let you down’

Is the troubled automaker’s apology yesterday enough to regain the trust of Canadians?

Bunny

Check it out: Toys need our help

Honda Canada shows that little stuffed animals can’t make it to toy drives themselves.

cottageLifeFordEscape

Ford’s weekend adventures

The car co forgoes celebrities in favour of real people in its latest branded content push.

toyotadogs

Check it out: Toyota’s canine campaign

The car brand touts its message about value in simple (and adorable) terms.

Honda

Check it out: Living and breathing Honda

The car brand’s staffers might like their jobs just a little too much.

michelin

Michelin celebrates the cold

The tire co shows how a safe drive can lead to a more exciting winter with the launch of a new platform.

oktire

OK Tire brings it all together

A new ad and strategic direction for the auto service chain focuses on it being the a one-stop spot for more than just tires.

hondajays

Brands get on the Blue Jays bandwagon

How Ikea, Honda and Budweiser showed a little spirit ahead of the team’s first playoff game.

Unboxing still

Honda unboxes a new campaign

The car brand and Grip drive the unboxing phenomenon down a new road.