Putting the wild in childhood
A new creative platform from Go RVing reminds overbearing parents to give their kids a little freedom.
Connected everything gets polished at CES
How has the internet of things evolved for 2015, and which companies have new toys to show off?
Infiniti names Union AOR
The Toronto shop will handle advertising, social media and global adaptation in partnership with sister shop CP+B.
Volkswagen Canada’s global kickoff
To launch the new Jetta in 2015, the brand and Red Urban created a content-heavy campaign to run in five different markets.
Who’s that in the driver’s seat?
Consumers can get picked up in an Infiniti car by a pro driver as the brand tries to alleviate purchase pressure.
Mayors in cars, going green
Well, only one former mayor. David Miller, WWF and BMW star in a branded video series to highlight the environmental benefits of electric vehicles.
Lincoln’s surprising test drive
The Canadian brand director at the car co talks about how a recent stunt fits into its aim to shake off the shackles of history.
Check it out: House of tires
People just don’t have the space to store tires in their homes – no matter how artful it is, according to this new spot by Kal Tire.
Nissan’s documentary in the making
The car brand has embedded itself with community football teams to tell their stories as they unfold.
Rethinking the car
Take inspiration from this new city-friendly, miniaturized three-wheeler.
Volkswagen names new AOR
After five years with Red Urban and Palm + Havas, the car company reviewed its options, sought out an agency with boots on the ground across Canada and landed on DDB.