How to win a Creative Effectiveness Lion
Who’d have thunk: Warc reveals shortlisted campaigns were twice as likely to use OOH and newspapers than all other entries.
YouTube’s post-Cannes people’s choice ‘awards’
Which of these top-viewed ads of the past year also nabbed a Lion? Not nearly as many as you might think.
Rei Inamoto on machines replacing humans
AKQA’s CCO predicts how brands can combat the digital divide.
Why Canada didn’t win Gold and what we need to do
Grey’s Patrick Scissons on moving past tactics, the perils of bad storytelling and doing better work.
Cannes blog: Time to get to work
Cundari’s Andrew Simon says ditch the no-Lions stages of grief and get on with life. Do the work that’ll win next year.
Video: In the jury room with…
Union’s Lance Martin, Kiip’s Brian Wong and Grip’s Randy Stein dissect campaigns from the last set of Cannes categories.
Canada picks up six Lions at final award show
Bringing Canada’s total up to 15, agencies took home hardware in the Branded Content, Film and Film Craft categories.
Picturing a gender-equal future
Take a peek into an invite-only Cannes session with Facebook’s Sheryl Sandberg, hunting for a way to get more women at the top.
Blog: Taken hostage in Cannes
FCB’s Robin Heisey on communication lessons from a former hostage negotiator.
Cannes blog: Mental health takes the stage
Campbell’s Philip Donne checks out award-winning, stigma-tackling work from the Palais.
Discussing the future with futurists
From Cannes, philosopher Jason Silva and prognosticator Marian Salzman chat what’s next in technology and marketing.
Canada gets three noms in Branded Content
Work for WestJet and Volkswagen is up for prizes in the category, one of the last to be announced this week in Cannes.