Cannes

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How to win a Creative Effectiveness Lion

Who’d have thunk: Warc reveals shortlisted campaigns were twice as likely to use OOH and newspapers than all other entries.

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YouTube’s post-Cannes people’s choice ‘awards’

Which of these top-viewed ads of the past year also nabbed a Lion? Not nearly as many as you might think.

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Rei Inamoto on machines replacing humans

AKQA’s CCO predicts how brands can combat the digital divide.

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Why Canada didn’t win Gold and what we need to do

Grey’s Patrick Scissons on moving past tactics, the perils of bad storytelling and doing better work.

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Cannes blog: Time to get to work

Cundari’s Andrew Simon says ditch the no-Lions stages of grief and get on with life. Do the work that’ll win next year.

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Video: In the jury room with…

Union’s Lance Martin, Kiip’s Brian Wong and Grip’s Randy Stein dissect campaigns from the last set of Cannes categories.

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Canada picks up six Lions at final award show

Bringing Canada’s total up to 15, agencies took home hardware in the Branded Content, Film and Film Craft categories.

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Picturing a gender-equal future

Take a peek into an invite-only Cannes session with Facebook’s Sheryl Sandberg, hunting for a way to get more women at the top.

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Blog: Taken hostage in Cannes

FCB’s Robin Heisey on communication lessons from a former hostage negotiator.

Cannes blog: Mental health takes the stage

Campbell’s Philip Donne checks out award-winning, stigma-tackling work from the Palais.

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Discussing the future with futurists

From Cannes, philosopher Jason Silva and prognosticator Marian Salzman chat what’s next in technology and marketing.

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Canada gets three noms in Branded Content

Work for WestJet and Volkswagen is up for prizes in the category, one of the last to be announced this week in Cannes.