News

Parmalat Canada-Are you one of nine in 10 Canadians who think ea

Stops, Starts, Changes at Metro, Sol, Astro and Zellers

Saying a final goodbye to an iconic retailer and welcoming new delivery programs, alcohol regulations and dairy product formats.

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Tony Altilia: stories from a life in adland

Friends and colleagues remember the former Downtown Partners and Leo Burnett exec, who passed away last month.

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Yamaha picks The Turn Lab as digital partner

The motorsports brand is looking to overhaul its website so that it can better speak to a multitude of consumers.

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Saving the whales with a killer collab

Better communicating its purpose is how Vancouver Island Brewing is hoping to turn its ‘craft beer for dads’ image around.

Ecommerce

Amazon versus everyone else

Which retailers are competing, dominating and lagging behind the behemoth when it comes to online purchases?

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JennAir hopes to redefine luxury in appliances

The Whirlpool brand has launched a local campaign adaption to better show its commitment to innovation.

e-sports

Vivintel breaks down Canadian esports market

New research finds that while Gen Z dominates, there is a sizeable high-net worth contingent of Gen Xers.

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Air Transat agrees to be acquired by Air Canada

Canada’s largest airline will absorb its leisure travel competitor, but intends to maintain their respective brands.

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How brands are activating around Pride

From Bud Light to Air Transat, brands are using the festival to show their support for diversity and inclusion.