QSR

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ASC gives marketers good grades on kids’ marketing

Participating CPG and QSR companies stuck to their commitments last year, according to a new report.

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Pita Pit heats things up with Tabasco

The QSR expands its flavour options as it attempts to “elevate” the in-restaurant experience.

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2017 Brands of the Year: A&W stays rooted in real

The QSR is growing among millennials thanks to a commitment to more real ingredients and less packaging waste.

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Shea Weber races a horse

McDonald’s continues its partnership with the Montreal Canadiens to promote its Mighty Angus burger.

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Second Cup rolling out Pinkberry

Following a successful pilot, the coffee brand will use the frozen yogurt to complement its current offering.

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Freshii takes its menu to the skies

A new deal with Air Canada brings some of the brand’s menu to North American flights.

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Tech in Action: KFC traps trainees in a VR escape room

A menacing Colonel Sanders oversees a disturbing virtual version of the QSR’s training process.

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Health Canada and marketing to kids: what you need to know

The issues at play in the public consultation on appropriate age restrictions, targeting and the definition of “unhealthy food.”

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Tim Hortons is going to Spain

Parent company Restaurant Brands International continues its international growth strategy.

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Check it out: McDonald’s gets serious about chicken

The QSR does its best to help you understand how good its chicken sandwiches are.

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Starbucks to shutter Teavana stores

After five years of struggle, the mall retail chain is cut loose from the coffee company.

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Tim Hortons debuts mobile order and pay

Following reports, the service is now available for some locations, as the QSR looks to stay competitive.

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Mucho Burrito freshens up its marketing

A shift to moms and families begets a new campaign from Giants & Gentlemen.

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Check it out: Taco Bell’s take on ‘sadvertising’

The QSR gets the word out about its Quesarito in a not-so-heartwrenching story of friends coming together.

A-W Food Services of Canada Inc--A-W Canada declares Saturday Ju

A&W taps craft beer’s atmosphere

The QSR makes a switch to a more natural root beer, creating a brewery experience to promote the change.