QSR

kidstv

Health Canada and marketing to kids: what you need to know

The issues at play in the public consultation on appropriate age restrictions, targeting and the definition of “unhealthy food.”

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Tim Hortons is going to Spain

Parent company Restaurant Brands International continues its international growth strategy.

mcdschicken

Check it out: McDonald’s gets serious about chicken

The QSR does its best to help you understand how good its chicken sandwiches are.

Teavana

Starbucks to shutter Teavana stores

After five years of struggle, the mall retail chain is cut loose from the coffee company.

103 Essex Street

Tim Hortons debuts mobile order and pay

Following reports, the service is now available for some locations, as the QSR looks to stay competitive.

MB1

Mucho Burrito freshens up its marketing

A shift to moms and families begets a new campaign from Giants & Gentlemen.

tacobell

Check it out: Taco Bell’s take on ‘sadvertising’

The QSR gets the word out about its Quesarito in a not-so-heartwrenching story of friends coming together.

A-W Food Services of Canada Inc--A-W Canada declares Saturday Ju

A&W taps craft beer’s atmosphere

The QSR makes a switch to a more natural root beer, creating a brewery experience to promote the change.

Mad Radish-Mad Radish promises Canadians food that tastes as gre

Mad Radish tries to warm up the salad concept

Some of the minds behind David’s Tea want to start the new wave of salad restaurants.

Benoit Antoinette 1

Lessons from abroad: The insight hunter

McDonald’s Antoinette Benoit employs a dynamic approach to making the global brand work in Canada. (Online Exclusive)

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Marketing money spurs Tim Hortons class action suit

After broad marketing layoffs, a group of franchise owners alleges RBI is misspending the brand’s marketing fund.

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Brands do it for mom

A collection of campaigns to get people in the spirit ahead of Mother’s Day.

TacoBell1

Taco Bell, beer and the battle for diners

Restaurant growth in Canada is flat, so Taco Bell is changing its brand to bring more millennials through the door.

Latte pop-up shop (3)

Check it out: Tim Hortons gets in with the coffee snobs

The chain promoted its new lattes by infiltrating a trendy neighbourhood with a hip, minimalist cafe.

mcdyouth

McDonald’s turns the spotlight on young staff

A new campaign profiles individual crew members who credit the QSR with helping them grow.