Subway expands Wi-Fi loyalty program
After a successful pilot, the QSR is rolling out its mobile coupon delivery to 600 locations.
Experiencing the ‘BMO Effect’
A new brand platform adds some humour to the bank’s focus on the “human touch.”
Rethink adds to its leadership
The agency names three new partners along with new hires as it continues to grow.
McDonald’s ‘mighty’ cowboys return
The QSR uses 360-degree video to show how its burger is hearty enough to complement a wild winter sport.
RBC’s Olympian search
The bank teams up with CBC and the Canadian Olympic Committee for a new digital and broadcast program.
Juniper Park\TBWA hires 14
Four months after its merger and new AOR wins, the shop announces several hires and promotions.
Molson Coors names new PR agency
Citizen Relations will handle media and influencer relations across several key brands, following a competitive review.
Tank breaks 100-employee mark
The Montreal agency is now one of the 10 biggest in Quebec after making 30 hires over the past six months.
Check it out: A wing-friendly wearable
Maple Leaf Prime tackles a big Super Bowl problem with a savvy new invention.
Home Hardware realigns marketing team
Former Cara COO Rick McNabb will lead the recently reorganized, sales-focused department.
Princess Margaret Cancer Foundation ups its game
The charity teams up with a video game to reach a new generation of potential donors.
Great-West Life says hello to a new brand
The HelloLife retirement offering aims to bring peace of mind to Canadians close to their golden years.
Has the sharing economy impacted spending habits?
A new study reveals how services like Airbnb have facilitated the millennial desire to spend on experiences over products.