Articles Tagged ‘media Experts’

moosehead

Moosehead looks to the future

The brewery celebrates its 150th anniversary by setting out a vision for the years to come.

BMW

Why BMW is keeping quiet

The automaker shows off its electric vehicle in an unconventional context.

westjet

WestJet lights up a giant roulette wheel

The airline breaks two world records en route to its latest Las Vegas-focused stunt.

Brian-3

The state of programmatic

Brian Schwartz, director of programmatic at Xpeto, on what frightens clients and how the practice is shaping the media world.

letstalk

How Bell is keeping the momentum going for Let’s Talk

This year’s campaign puts a spin on a creative format and uses more social media channels.

westjetfortmac

WestJet brings a miracle to Fort McMurray

The airline’s latest holiday surprise attempts to reignite the holiday spirit in the tragedy-stricken community.

People

Check it out: People for Good’s cozy new garment

“The Togetherness Shirt” aims to conquer divisiveness by reminding us that we’re all part of the same race.

Interac

Interac’s mystery man

Just who is this guy, and why isn’t he paying for anything?

Wearables

Best Buy’s wearable couture

Why the retailer brought a fashion-forward element to its annual tech showcase.

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The right man for Reitmans

The retailer’s new CMO Jonathan Levitt on data, his media background and what’s next for retail.

interacpig

Interac taps your heartstrings

The company’s second short film this spring dives into the emotional benefits of its “Be In The Black” platform.

wisers

Wiser’s takes an unpretentious approach

The first spot in a new brand platform looks to show that drinking great whisky doesn’t have to be complicated.

rethinkbreastcancer

Rethink Breast Cancer modernizes its message

The non-profit uses its penchant for hunks and babes to reflect the complexities of breast health.

Interac

Interac’s black Christmas

A holiday spin on “Be in the Black” aims to show how smarter spending can lead to a happier January.

shutterstock_229761016

Up to the Minute: Crea’s new jury president

Plus: IPG buys Media Experts, and more news you might have missed.