Articles Tagged ‘onemethod’

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Delissio folds together a portable paper plate

The social campaign aims to keep people outside for their Canada 150 celebrations.

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Bensimon Byrne hires its first chief strategy officer

Stefan Gerard joins from FleishmanHillard in New York as the agency embarks on a North American growth plan.

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Nestle boosts its boomer-focused portfolio

A new product launch ventures beyond ready-to-drink to target the demo differently.

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OneMethod names new managing director

James Grant moves over from parent agency Bensimon Byrne with a mandate to continue the shop’s growth.

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The List 2016: Who had the most noteworthy year?

We’re signing off until 2017. Until we meet again, here’s a look back at some of the companies that had standout years.

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The List: Bensimon Byrne’s boundless thinking

How allowing staff and ideas to move freely within its office has propelled it to a successful year.

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Season’s greetings from adland, part two

Gingerbread ping pong and a Santa-summoning app land in our second collection of this year’s holiday cards.

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Giving an old brand a Boost

The nutritional drink repositioned its brand by targeting the active boomer.

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Canadian Red Cross barters on Bunz

The organization taps the trading platform to connect with millennials about emergency preparedness.

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Turtles targets any time moments

The Nestle brand takes its marketing outside of the holiday season to highlight other year-round occasions.

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Two scoops, with a side of millennial marketing

Haagen-Dazs has changed its tune to hone in on the youthful gen.

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OneMethod wins Freshii business

The shop will lead digital and social work for the health-focused restaurant chain.

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AToMiC Awards: Getting personal on social

Converse, Smarties and the Canadian Safe School Network personalized their messages to get them shared.

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Grown-ups drink Nescafe

The coffee brand courts millennials with a campaign focused on the difficulties of “adulting.”

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Back page: A banner ad AMA

OneMethod explores what happens when you actually click a banner ad.