Articles Tagged ‘PHD’
Ontario Tourism’s CMO takes over as president
Lisa LaVecchia’s priorities and expectations for marketing the province in 2017
Scotiabank’s soccer goals
How the bank is bringing a universal insight around kids and sports to life for its FC Barcelona partnership.
Ontario goes hyperlocal with climate change fight
How a series of new digital ads aims to drive home the everyday impact of warmer temperatures.
Agency of the Year 2016 winners revealed
Take a look at who took home the big prizes at this year’s show and the work that clinched the wins.
Keurig makes things simple
A new multi-platform campaign uses a cheeky tone to bring the convenience of single-serve coffee to the forefront.
OLG gets ‘way into the game’
A new campaign for Pro-Line focuses on the excitement around NBA basketball.
Sun Life continues tackling change
The company expands the digital side of its “Money for Life” campaign to make the message more client-centric.
Belairdirect saves the day
The company’s knight is still in medieval times, but now he’s talking about accident forgiveness.
OLG’s ‘All for Here’ gets more human
The third wave of the organization’s ad platform aims to show its larger impact.
Ontario plays hard to get
A new tourism campaign wraps the province in a riddle.
What happens when the kids are in charge?
The Government of Ontario wants parents to realize what might happen if children are left to solve the climate change challenge.
Brunet’s new (app)etite
This small Quebec pharmacy wants people to make small, healthy lifestyle changes. So it’s rolled out an app to help.
Belairdirect goes back in time
The insurance co sends its knight spokesman to the Middle Ages to inject some novelty into its creative.
Ontario races for new fans
The province brings its horse racetracks under a new brand, hoping to reach potential fans by showcasing the thrill of the events.
TVO lauds the ‘wow’ moments
A new marketing campaign aims to make the broadcaster more of an educational partner.